I decided to purchase rice flour

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Main task: Decide to purchase a suitable painting as an interior design idea for your new home New Persona of a middle-aged woman wishing to purchase a painting New Persona of a middle-aged woman wishing to purchase a painting New Persona Case 2: Customer looking for misutgaru Among the various paths through which misutgaru was searched, the two that stood out as problems to be solved were misutgaru weight gain and misutgaru diet. Cluster of customers looking for misutgaru Cluster of customers looking for misutgaru You can define the following new persona based on the problem the customer wants to solve. Customer situation: Male in his 20s and 30s, exercising regularly and considering protein supplements and diet for better results. Customer goal: Want to bulk up by following a diet that considers both nutritional content and the ratio of charcoal.


In order to gain weight (bulk up) through regular exercise and a healthy diet,  that is Cambodia Phone Number Data highly nutritious and easy to consume. New persona of men in their 20s and 30s looking for misutgaru New persona of men in their 20s and 30s looking for misutgaru If you redefine your persona in this way, you will be able to apply it in practice because it contains the customer's problems and needs well. Today, we introduced questions to understand customers and markets that do not change even in the AI ​​era, the limitations of existing big data, and New Persona, a combination of search data and personas. In addition, if you are curious about various JTBD-based new persona cases, download the report below to discover them! Environmental changes surrounding digital marketing In April 2021, Apple strengthened App Tracking Transparency with the release of iOS 14.5, and in July 2023, Google finally implemented a policy to block the use of third-party cookies in Chrome, which had been postponed for two years.




As soon as they started doing it, people started talking about the end of performance marketing, which had been an important axis of digital marketing campaigns. In fact, Criteo, which was the first to introduce retargeting advertisements to the market and has grown into a unicorn in the adtech field and was providing a wide range of services based on data from 75% of online users around the world, saw its operating profit turn negative this year. Meanwhile, OpenAI released ChatGPT3.5 in November 2022 and ChatGPT4.5 Pro in October 2023, and Google released Google's Multimodal (Google Multimodal), which received a score that surpassed that of human experts in a benchmark test in December 2023. Multimodal AI Gemini was announced and integrated into Google's AI service Bard.