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Now, to be completely sure of the next step and discover which is the best content channel, you have to go to Google Analytics and here: Go to acquisition  Social  overview. Here we see the main social networks where this type of content is shared along with the most important metrics. With this information, we can easily decide which networks to target to gain engagement and share valuable content. 6. Create an editorial content calendar As part of your strategy, you'll need to know exactly when you want to publish valuable content on each of the platforms you want to use.


Lack of planning is a key Content Marketing mistake, so it is essential Croatia Phone Number List to use a calendar platform to schedule all content. Having organized content production ensures work efficiency, whether for blog posts, email marketing, social networks and offers. Would you like to have a tool of this type? At Rock Content we have a simple, practical downloadable Marketing Calendar and you can adjust it to your business routines and requirements and thus get the most out of it. Why should your company apply Content Marketing? One of the main reasons for applying this set of techniques is that the largest audience is online; so it's a great way to get to where they are.





According to Statista , the world population is just over 4 billion, this includes 3.7 billion Mobile Internet users and just over 3 billion on social media. So, the following statistic is no surprise, where 9% of BB marketers use Content Marketing to improve their engagement with customers and 86% of BC specialists think it is a key technique. Studies carried out by the CMI show that 7% of professionals in this area estimate that the strategy increases commitment and the number of leads. In parallel, the famous social network Twitter shows the excellent ROI on the platform, where: 66% of people have found a new business; 69% bought something because of a tweet; 94 % plan to make a purchase from a company they follow. Video content optimized for Twitter leads to a 33% increase in emotional engagement .

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