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Which encourages complementary purchases on each product page. Source: reddress.comproductscharming-dedications-white-dress If you are looking for Polish examples, you can be inspired by the x-kom.pl store. In the laptops category, it not only offers complementary products, but also immediately informs you that they are available at a lower discounted price. Promotions and special offers Photo . Cross selling is a solution that can be used in any industry and in many ways. Source: During a period of low sales, it is also good to look at up-selling. This technique focuses on offering the customer a more expensive product than he wanted to buy, but... better, e.g. in terms of parameters or additional services.
The morele.net store does this well, offering additional services such as full protection or extended warranty when adding a product to the cart. Techniques to increase sales in the low season Photo . You can learn how to use up-selling in practice Middle East Mobile Number List from the morele.net brand. Source: Deferred payments A relatively new way to combat the low season in e-commerce is deferred payments. They consist in the fact that the consumer is given the opportunity to purchase the product, but will pay for it at a later date or in installments. According to research, deferred payments greatly encourage shopping. The Afterpay brand report shows that of young customers declare that they are more willing to make purchases if they see deferred payment available in the store. PayPo data shows that this payment method allows you to increase the value of your basket even twice.
You should also be convinced to use this method of increasing sales in the low season by the fact that stores that have made PayPo deferred payments available recover on average as much as - of their baskets. Use of social media in low season Sales strategies in the low season should also include social media. On platforms like Facebook. On Instagram or TikTok, you can not only run advertising campaigns, but also .
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