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Choosing the right streaming platform

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Also in this case, as in traditional SEO, we are talking about optimizing the contents (videos and pages that host them) so that they are enhanced in the search results pages for relevant keywords. In this case the search engine pages are not only those of Google but also those of the video streaming platforms (especially YouTube and Vimeo). YouTube in particular is both the second search engine and the second social network for pages viewed.

The points to take into consideration for video SEO are:for your different Phone Number List Insert a transcript of the video into the page Carefully choose the representative image of the video Take care of the title and description of the video impeccably Make sure the rest of the page is relevant to the video and optimized for SEO Insert the video you want to index within the page Make the video the main focus of the page Don't post the same video in different locations on your site SEO tools There are numerous tools that SEO experts make use of to do their job.



Among the most important are: SEM Rush Ahrefs Cognitive SEO SEO Zoom (Italian product) Each of these tools offers many possibilities in terms of analysis. If you only have one site to manage and want information, these tools are generally too expensive. At Exelab we mainly use Ahrefs, as we believe it is the most powerful and complete tool for doing high-level SEO. Of course, the tool alone is not enough.


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